Stitch Fennec's Andrea Rowan uses her industry leading experience to provide her top-ten tips for visual merchandising, which is also the title of her book which the Association of Golf Merchandisers has included as part of their industry merchandise manual.
Students must earn a score of 70% to pass the Proficiency Test to complete the class.
Once completed, this class qualifies for 1 PGA Education MSR.
Chapter 1 : Welcome
Chapter 2 : Ten Steps to Successful Visual Merchandising
Andrea has 20 years of broad experience in green grass, golf apparel and all aspects of
visual merchandising. Prior to joining Fennec & Stitch to introduce the lines to the New York
Met Section, she held the position of Director of Visual Merchandising with Summit Golf
Brands. During her tenure at Summit, she was responsible for all elements of their Visual
In addition, her input/opinion is regularly sought out by many of the most prestigious golf
clubs across the United States. Andrea is also a long-time member of the AGM (Association
of Golf Merchandisers) and is the author of “Ten Successful Steps to Visual Merchandising
and Visual Standards” which the Association adopted as part of their Merchandise Manual.